AFS is Ag Retailer of the Year

     Asmus Farm Supply (AFS) of Rake has been named the 2017 Retailer of the Year by the Agricultural Retailers Association (ARA). AFS is operated by second-generation owners Harlan and Amy Asmus, and the company specializes in crop protection, plant nutrition, seed sales and seed treatment. The Asmuses traveled to Phoenix, AZ last week to accept their award at the ARA Conference and Exposition, which took place November 28-30.

     “Asmus Farm Supply started in the 1950s by my late father, Harvey,” said Harlan. “Our customer relationships go deep – decades and three generations. And we also have some that are prospects for the first year, but with all our customer relationships, we really view them as partnerships.”

     Husband and wife Harlan and Amy have grown the business from one location to five, and have become well-known and respected industry leaders. Sons Holden and Garrett are now involved, as is Holden’s wife, Billie. Holden is the Seed Treatment Department Manager, Garrett holds a financial leadership position, and Billie is the Marketing and Communication Director.

     “The family business goes beyond the ownership of the business. Everyone who works for and with Asmus Farm Supply is really part of that family,” said Amy.

     Today, AFS serves farmers in Iowa, Minnesota, Nebraska and South Dakota. All of its agronomists are Certified Crop Advisors.

     See full story in the December 6 e

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